Descrizione della formazione

New technologies, globalization and exploding digital data drive our world into new challenges that will only be taken up by managers and leaders equipped with the finest skills and knowledge.

• The orientation in Business Analytics provides students with knowledge to extract the information from data to make efficient decisions and to improve their performance.
• The orientation in Strategy, Organization & Leadership offers qualifications for a wide range of positions (consultant, analyst,etc.) but also for developing one’s own entrepreneurial venture.
• With the orientation in Marketing, students gain proficiency in the latest concepts, cutting-edge trends and marketing methods.
• With the BEE orientation (Behaviour, Economics and Evolution), we aim at an integrative understanding of social interactions, using knowledge from management, economics and evolutionary biology. Students will obtain a profound understanding of human decision-making which is needed to make key managerial decisions better and faster.

Organisation des études

The Master programme includes a total of four semesters.

The Master is organized along four orientations: Marketing, Strategy, Organization and Leadership (SOL), Business Analytics (BA) and Behavior Economics and Evolution (BEE). The orientation will figure on the diploma.

In all orientations, business cases and company projects allow students to apply field methodologies to real data.

The programme consists of :

• Compulsory courses (30 ECTS)
• Orientation (60 ECTS)
• Master thesis (30 ECTS)

For more informations, see the study plan.

The master's degree represents the second university degree after the bachelor's degree and is generally equivalent to the acquisition of 90-120 ECTS credits.

1 ECTS credit corresponds to approximately 25-30 hours of work.